Named after the horror writer, H.P. Lovecraft began their career in Chicago in 1967. Their sound offered a blend of folk rock with a strong psychedelic flavor, but was more song-oriented than the rough-and-tumble jamming of their contemporaries. Strong vocals, melodic harmonies and layers of keyboards accompanied eerie atmospheric compositions such as in their biggest hit, "The White Ship." After relocating to the S.F. Bay Area, they played often at the Fillmore and Avalon Ballrooms. Bassist/vocalist Michael Been later fronted the New Wave band The Call, while keyboardist Marty Grebb went on to form The Fabulous Rhinestones.